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Welcome to Sharp Connections, LLC! My goal with this blog – is to further my mission of “Translating Politics Into English” for state and local elected officials and candidates. I want to make it easier for you to run for office or help someone run for office by providing best practices for political communication in all its various forms. When citizens’ views are heard, understood, and recognized with a reasonable and specific response, they are more informed and engaged voters. Informed and engaged voters make the Midwest an even better place to live, work, and do business.

On occasion, that information will be from my personal political and professional experiences, but I will also gather together the expertise of branding, public relations, social media, and political experts throughout the country. You will find most branding and marketing theory directly parallels political action: The voter is your target market, the product is YOU.

Disclaimer: This is my business blog and while I consult exclusively with Republican candidates, these tips will be largely non-partisan tools for elected officials and candidates and their teams to learn how to communicate more effectively with voters. My political views will remain on my political web site, Facebook, and Twitter: www.stephaniesharp.com, www.facebook.com/4stephaniesharp, www.twitter.com/4stephaniesharp.